Greenrise Technologies Brand Platform

Greenrise Technologies

A full brand platform was authored to establish the new ventures mission, philosophy, messaging and visual esthetic.

Challenge

Brand and create an online presence for a new environmental company in the green roof energy conservation market place. A green roof is a roof of a building that is covered with vegetation and a growing medium, planted over a waterproofing membrane.

Audience

Property owners, developers, architects, contractors etc.

Solution

A full brand platform was authored to establish the new ventures mission, philosophy, messaging and visual esthetic. We developed a clean iconic brand that works across varied mediums and formats, from digital and print collateral to large installation signage. The company word mark is a visual interpretation of physical architecture, a green roof under a blue sky. Also juxtaposed by visually representing a fledgling bud between leaves.

A coffee table brand platform manual was designed and printed. Also print collateral and a full supporting website was also developed for the companies launch. 

Services Provided

  • Branding
    • Brand identity & logo design
    • Brand platforms & style guides
    • Print design & marketing materials
    • Promotional collateral materials
  • Creative Discovery and Strategy
    • Brand positioning and strategy
    • Research & exploration
  • Development
    • Analytics
    • Front-end development
  • User Interface Design
    • Information architecture
    • Responsive design
    • User experience design
    • Wireframing & prototyping