Picturing America, Masterpieces of American Art

National Endowment for the Humanities

Challenge

“Picturing America”, National Endowment of the Humanities: Use American masterpieces of art to stimulate discussions around the study of America’s cultural, politics, and history. Develop an online platform for gallery and supporting assets.

Audience

Educators, press, students (K–12)

Nerve designed an immersive online digital experience that showcased featured pieces of art via an interactive gallery.

Solution

Nerve designed an immersive online digital experience that showcased featured pieces of art via an interactive gallery. User-friendly UX access to supporting materials for educators, media and students. Also functioned as the online hub for registration for new award applications and a searchable database of prior award recipients. “Picturing America” became a popular and successful educational initiative across the whole of the US. 

Services Provided

  • Creative Discovery and Strategy
    • Experience design
    • Production planning
    • Research & exploration
    • Strategic content planning
    • Visual concepts & storyboarding
  • Development
    • Analytics
    • Content search engine optimization
    • Custom application development
    • Front-end development
  • Multimedia Production
    • Motion design
    • Photography
    • Video post production
  • User Interface Design
    • Information architecture
    • Responsive design
    • User experience design
    • Wireframing & prototyping